Bluesfest Touring

This video was shot and edited by a number of SAE Creative Media Institute film students. The aim of the short project was to provide SAE audio and film students with a short, authentic workplace experience within a media-related environment – a live music event. An audio student supported local crew in various roles including equipment set-up and mixing desk tasks. These processes were observed and captured by the film students.

As lecturer and supervisor, I guided the students through various professional parameters, protocols and procedures during pre-production, production and post-production. (lots of P’s in that sentence.) Being an event-specific shoot, various elements needed to be negotiated prior with key stakeholders including SAE national marketing and management, Bluesfest Touring marketing and management, Hooray for the Riff Raff band management, and Factory Theatre venue management. Students were supported as they engaged with various tasks including  the development of project documentation (ie creative brief, shot list, equipment list, shooting schedule, call sheet etc). During the event I supervised the students as they used a variety of cameras and other equipment to capture the energy and excitement of the event (including band set-up and other event preparations). In post-production I supervised students in the production of several edits that were viewed by project stakeholders. Students engaged with SAE, Bluesfest Touring and Hooray for the Riff Raff brand and marketing guidelines and incorporated critical feedback related to edits. An important learning and teaching aspect of the experience was students being able to effectively demonstrate a range of valuable transferable skills. These skills underpin part of their assessment and include attributes such as strong work ethic, time management, problem solving, flexibility and communication. The project is an interesting and engaging example of project-based learning within the creative media field.

The final 60-second video is used by SAE for national marketing and promotions, effectively showcasing students’ film production abilities.

Instructional Design & Media Production

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